Venue economics · G3N3 Tool

What does this event actually contribute?

A simplified event model for exploring attendance, ticket economics, ancillary revenue and event-level costs.

Venue capacity

Attendance

Average net ticket revenue

Ancillary revenue per attendee

Variable cost per attendee

Event fixed costs

Directional result

Estimated attendance2,000

Capacity multiplied by the attendance assumption.

Event revenue$80,000

Simplified ticket plus ancillary revenue.

Event contribution$27,000

Revenue less the entered event-level variable and fixed costs.